Be Proactive Instead of Reactive

We’re probably the only firm in the investment business who doesn’t have CNBC blaring in the background of the office.  We do have computers that can stream live TV but usually it’s to keep up with shows like The Office or World Cup (when they were showing it).  But we rarely tune into CNBC.  One reason is that I’m afraid of what I’ll do if I’m inundated with news all day.

I can see why people get caught up in short-term thinking watching CNBC.  One day feels like a lifetime given all the stuff that is reported each day.  This company’s earnings.  That company’s lawsuit. This new CEO.  That new product.  This hot new IPO.  That new technology.

And the opinions.  Everybody has an opinion on Wall Street, and CNBC makes sure you know everyone’s opinion.  Every minute of every day. 

It’s enough to drive you nuts.  Or at the very least, enough to make you do things in your investment program that you shouldn’t. 

If you asked the reporters at CNBC if what they’re reporting has lasting significance, I doubt they could say yes, and mean it.  So why do they report it?  Because they have a bunch of time to fill.  So they tell you what the producer price index did this month.  They tell you that payrolls declined 2% for the month.  They tell you of analysts downgrades, upgrades, and opinions.  Does any of this truly matter in the long run?  No.

Reacting to news on CNBC or any other financial media outlet is a loser’s game simply because this information may be “news” only to you.  You are not first on the information food chain.  If you read about something in the Wall Street Journal, you’re not alone.  Millions of other investors also read it, and millions more investors knew about it 24 hours earlier when the “news” actually took place.  It’s silly to think that what you hear on CNBC gives you a leg up in the information game.  Chances are, the stock already is reflecting the information by the time you decide to move on the “news.”

Don’t get chased out of stocks (or any financial instrument) simply because of a single news event that the financial media trumpets as being important.  Chances are, that news event is some trivial piece of data whose primary value is to fill air time.